Improve the profitability of your business by satisfying your customer’s values

If you want to grow?much faster?than your competitors you need to satisfy your customer’s value system.
Companies that scored high on four or more elements had recent?revenue growth four times greater?than that of companies with only one high score (on the NPS system for measuring customer satisfaction).
Source: The Elements of Value. HRB September 2016.
It seems self-evident that satisfied customers will buy […]